Apr 02, 2025

2023-2024 General Catalog

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2023-2024 General Catalog [ARCHIVED CATALOG]

Marketing, BSBA

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General Degree Requirements

Bachelor of Science in Business Administration Degree Requirements

Major Requirements

BAN 340 - Statistics for Decision Making Credits: 3
MKT 310 - Marketing Research Credits: 3
MKT 320 - Sales Management Credits: 3
MKT 330 - Buyer Behavior Credits: 3
MKT 470 - Marketing Strategy and Policy Credits: 3
Free electives (Notes 1, 2, and 3) Credits: 7

International Business Requirement

MKT 430 - International Marketing Credits: 3

Total: 18 Cr.

Major field Requirement: 6 Cr.

Two non-core business courses numbered above 300

Grand Total: 125 Cr.

Degree Map

Credits: 125

2017-2018

Freshman Year

Fall: Semester 1

CORE 110 - The Human Experience Credits: 4
Foreign Language Credits: 4
BUS 100 - The Business Experience Credits: 3
MATH 124 - Finite Mathematics Credits: 4

Total Credits: 16

Spring: Semester 2

CORE 115 - The Human Experience Credits: 4
Foreign Language Credits: 4
PSY 110 - General Psychology Credits: 3
PSY 111 - Laboratory in General Experimental, Psychology Credits: 1
KIN 100 - Healthy Lifestyles Credits: 1 OR
KIN 101 - Wellness and Stress Credits: 1
IDS 115 Credits: 3

Total Credits: 17

Sophomore Year

Fall: Semester 3

THEO 200 - The Christian Tradition Credits: 3
ECON 221 - Principles of Microeconomics Credits: 3
ACC 205 - Financial Accounting Credits: 3
IDS 205 Credits: 3
Natural Science Credits: 4

Total Credits: 17

Spring: Semester 4

ACC 206 - Managerial Accounting Credits: 3
BLAW 104 Credits: 3
ECON 222 - Principles of Macroeconomics Credits: 3
PHIL 145 - Elemementary Logic and Critical Thinking Credits: 3
ENGL 210 - Intro/Bus & Prof Writing-WIC Credits: 3

Total Credits: 15

Junior Year

Fall: Semester 5

FIN 304 - Financial Management Credits: 3
MGT 304 - Management & Organizational Behavior Credits: 3
MKT 304 - Marketing Management Credits: 3
MGT 305 - Business Ethics Credits: 3
IDS 310 Credits: 3

Total Credits: 15

Spring: Semester 6

IDS 306 Credits: 3
Humanities Credits: 3
Social Science Credits: 3
IDS 340 Credits: 3
MKT 310 - Marketing Research Credits: 3
MGT 395 - Internship Experience in Business, Administration I Credits: 1 (SUMMER) OR
MGT 381 - Cooperative Education in Business, Administration I Credits: 2 (SUMMER)

Total Credits: 16

Senior Year

Fall: Semester 7

MKT 320 - Sales Management Credits: 3
MKT 330 - Buyer Behavior Credits: 3
MKT 430 - International Marketing Credits: 3
Upper-Level Business Elective Credits: 3
Cultural Diversity Credits: 3

Total Credits: 15

Spring: Semester 8

MGT 475 Credits: 3
MKT 470 - Marketing Strategy and Policy Credits: 3
Upper-Level Business Elective Credits: 3
Elective Credits: 3
Elective Credits: 3

Total Credits: 15

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