Jun 16, 2024  
2022-2023 Graduate Catalog 
    
2022-2023 Graduate Catalog [ARCHIVED CATALOG]

Add to Beacon Backpack (opens a new window)

ICP 614 - International Marketing


Credits: 3
Strategies involved in developing and establishing successful businesses in an international arena, along with marketing and distribution opportunities and challenges. Use the case study method, including the role of technology, to examine and analyze issues and to guide decision strategies in specific global environments.



Add to Beacon Backpack (opens a new window)